Plenary Lecture

Going Green Business Excellence

Assistant Professor Davorin Kralj
Institute for Creative Management
Maribor, Slovenia
E-mail: davorin.kralj@amis.net

Abstract: There is no doubt about sustainable environmental future and environmental excellence. Environmental Excellence means more than corporate responsibility; it is now a priority issue that global business needs to integrate into its green business policy and strategy. Environmental Excellence strategies now feature in boardroom discussions across the world. Top management has a moral imperative and sustainable obligation to bring about environmental friendly change. Not only is “green” business excellence an issue of corporate responsibility, it is also in the interest of global policy and business to integrate it into its sustainable business and strategy. Decision makers and managers should be doing far more to assist and encourage the process. Truly environmental excellence companies engage all their employees at all levels in their decision processes.It is essential for the real effectiveness of environmental management to have appropriate leadership and keep well-regulated interpersonal relations in an enterprise. Congenial and stimulating atmosphere, promoting relaxed free and unimpeded activities, work satisfaction and satisfaction with co-operation with others, are all elements distinguishing excellent environmental performance. It is paramount importance for the company to make its sustainability decisions after it has thoroughly studied and analyzed possible course and outcomes, risks and benefits brought about by such a decision. Management should not focus on short-term benefits, but on long-term consequences of sustainability aimed at long-term efficiency and effectiveness of the company’s business and environmental activities and excellence. Sustainable Environmental Excellence Model provides an holistic view of the organisation and it can be used to determine how these different methods fit together and complement each other.

Brief Biography of the Speaker: Ddr. Davorin Kralj completed his undergraduate studies at the University of Maribor, Faculty of Chemistry and Chemical Engineering (1987) and post-graduate study at the University of Maribor- Faculty of Organizational Sciences, in the area of Integral Quality Management (1991) and also post-graduate master’ study program Management and Organization - MBA at Faculty for Economics and Business in Maribor (2008). In 2009 he holds a Ph.D in the field of Chemistry and Chemical Engineering and in 2012 he holds a second PhD at the Faculty of Economics in Ljubljana. His main teaching and research areas include organizational sciences, environmental management and sustainable development. He has authored or co-authored various scientific papers and environmental patents. He has been awarded numerous certificates and awards. In 2008, have been distinguished with the silver award during the China Association of Inventions and IFIA International Federation of Inventors' Associations, the silver award during the International Jury of IENA 2008 and award of the Best Eco Inventor during the WIPO World Intellectual Property Organization.